The word "Believe" is drawn in a thick hand-lettered script, the kind that swoops and curls at the ends of each letter. Its big and confident across the centre of the design. A strand of christmas lights wraps itself right around the lettering, bulbs dangling off in red, green, pink, teal and yellow. Scattered snowflakes float around the edges and a solid black reindeer silhouette prances above the "e" like its been sitting there all along.
6 colours total, and the palette is exactly what you want for christmas gear: those classic bulb colours popping against the dark letterform. The reindeer isnt fussy or detailed, its just a clean stamp silhouette which honestly gives it that vintage christmas card look. The snowflakes are 4-pointed flat fills, nothing heavy, just enough to fill the space without cluttering the lettering.
I drew this one for Christmas market vendors who wanted sign-style text for tote bags and canvas pouches. Works just as well on a cream linen table runner for a wreath maker studio or as a chest print on a kids sweatshirt. A customer who does christmas wreaths ordered 3 batches of tote bags with this last year and said it outsells all her other bags every december.
Stitch on a navy, cream, or charcoal ground for best contrast. White fabric works too but run a white underlay first so those coloured bulbs dont bleed into each other. Density sits at 452 with 16,449 stitches at top 7.5-inch size, so its not a heavy piece. Tearaway stabiliser on woven cotton canvas handles it no problem. Skip jersey here, the satin columns in the lettering want a firm base.
Sizes run from 2.27 inches wide up to 4.85 wide, 5 sizes total. Pick the 4.85-inch for a tote front panel or hoodie chest. Smaller 2.27-inch version fits nicely on a card holder, mug cosy, or Christmas stocking cuff. Holler if the file throws up any errors on your machine and Ill sort it same day.
What people are using this design for
A starting point. The design works for plenty more than just this list, this is what folks have stitched it onto most.
- Christmas market vendor tote bagsCanvas tote bags at a christmas stall need to read from three feet away, and this script letterform clears that bar.
- Canvas gift pouches for holiday stallsKraft paper gift pouch front with this stitched on linen patch makes a handmade hamper feel intentional.
- Kids sweatshirt chest printKids aged 4-7 love the reindeer silhouette, so sweatshirt chest prints sell well in that size range all november.
- Linen table runner for christmas diningLinen table runner with the 4.85-inch centred is the kind of christmas table detail that gets photographed at dinner.
- Christmas stocking cuff embroideryFelt stocking cuff in red with the 2.27-inch across it fits a 4x4 hoop and requires almost no fiddly repositioning.
- Mug cosy for gift setsThick canvas mug cosy with the medium size stitched on is a practical holiday bundle gift nobody has to store after december.
- Wreath-maker studio apronWreath-maker studio aprons with the 4-inch on the bib pocket are a low-cost team gift that the whole workshop wears.
Dimensions
5 sizes included. Stitch counts shown for the largest colorway.
| Size (in) | Stitches |
|---|---|
| 2.27 × 3.51 in | 7,388 |
| 2.91 × 4.51 in | 9,453 |
| 3.56 × 5.51 in | 11,730 |
| 4.21 × 6.51 in | 14,012 |
| 4.85 × 7.51 in | 16,449 |
Files & Formats
Eight machine formats included in one zip. Whichever your machine reads, its in the pack.








Plus a color chart for thread matching. See full format guide.
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About the artist
Reyazul Masud Riham, hand-drawing every design on this site
Every design on Re Embroidery is hand-digitized by one person. Each file gets sketched, color-matched, and stitch-tested on real fabric before it earns a place in the shop. No team. No auto-conversion from images. Just slow, deliberate work, sometimes three or four days per design.
That's the joy I work for.
The hard part is finding my designs re-uploaded and resold elsewhere. So when you buy from Re Embroidery, you're paying one real person for the file you're about to download. That matters.










